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Rockin’ Baby Slings and Pouches Launch in the UK

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Written by Tim Barnes-Clay

Parents across the UK will soon be introduced to Rockin’ Baby slings and pouches – traditional baby accessories that are being rediscovered by families worldwide.

Comfortable and coming in a variety of fashionable designs, the slings and pouches are suitable from newborn to toddler (up to 40lb), and offer four different carrying positions, distributing weight to suit the wearer’s body and prioritising your baby’s comfort.

The products uniquely give wearers the choice of two stylish designs in one, letting them choose from a beautiful print or block colour depending on their outfit selection and plans for the day. The sling also comes with a storage pocket, large enough to store nappies, phone, keys and all those parenting essentials.

Benefits to wearing a Rockin’ Baby sling or pouch include back support when carrying your baby, privacy when breastfeeding and free hands to look after other children. Carried babies are constantly immersed in their parents’ world and it is generally thought that carrying can reduce crying and colic.

For every sling or pouch sold, Rockin’ Baby will also donate a new sling to a mother in need in Haiti or Kenya. With every donation, mothers will be educated on the importance of holding their baby close which, in difficult conditions, can improve their child’s life.

Rockin’ Baby slings and pouches are available at www.mothercare.com, with the patterned reversible pouch or sling retailing at £49.99 and the block colour option at £45.99. Full safety instructions and how to wear the sling or pouch can also be found at www.rockinbaby.com.