Fashion Lifestyle News

Sustainability Meets Performance

Written by Tim Barnes-Clay

Gym+Coffee, an athleisure brand, has launched a limited-edition collection from sustainably sourced materials.

The Kinetic Capsule, made up of three hero items, offers high-performance fabric suitable for the toughest of physical challenges.

Fusing innovation in design and eco-friendly fabric composition, the collection is produced using the Better Cotton Initiative (BCI), the largest cotton sustainability programme in the world. It ensures the fibre is grown in a way that protects and restores the environment, while improving farmers’ livelihoods. The Better Cotton is combined with recycled polyamide which is certified to the Global Recycling Standards.

Choosing a manufacturer closer to home, Gym+Coffee partnered with the Valérius hub in Portugal for its commitments to reducing their impact on the environment.  With initiatives such as textile waste recycling, electricity generation from renewable energy sources and chemical free processes, the supplier has proven that sustainability is at the heart of its strategy.

Included in the capsule that ranges from £90 to £95 is a men’s and women’s hoodie as well as a women’s half zip, all of which come in a deep navy colourway. It joins the Amárach range in the sustainable product offering from the brand which is made of up to 100% recycled materials.

Gym+Coffee’s Diarmuid McSweeney said: “We are committed to contributing positively to the planet in all areas of the business.”

The Kinectic Capsule is available for purchase on http://www.gympluscoffee.co.uk/ as well as in Clubhouses in Dundrum, Blanchardstown, Mahon Point, Manchester and London.

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