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KitchenAid Introduces New Beetroot Colour

couple with their adopted child in the kitchen
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Written by Tim Barnes-Clay

Since 1955, KitchenAid has championed the power of colour to fuel creativity. 

The Artisan Tilt-Head 4.8L Stand Mixer in Beetroot comes with a stainless-steel bowl, though there’s also a selection of options from ceramic designs to quilted or hammered effect bowls available.

Standard accessories include a flex edge beater, dough hook, wire whisk, pastry beater and extra 3L stainless-steel bowl. For more versatility there are over 15 dishwasher-safe extras for the attachment-ready Culinary Hub enabling everything from slicing, grating, mincing, chopping and peeling, to juicing and spiralizing. 

Assembled in die-cast metal, the stable Artisan Stand Mixer fuses legendary design with outstanding engineering, making it the ultimate culinary companion for any dad

The Artisan K400 Blender in Beetroot easily powers through the toughest ingredients. Apples and almonds, coconut, ice and seeds are no match for the die-cast metal base, 1.5 peak HP motor and asymmetric stainless-steel blades. These are angled to work with the 1.4L ribbed glass jar – to create a mighty blending vortex to tackle the most tricky of ingredients head on. 

Making the smoothest, best tasting soups, sauces and smoothies couldn’t be easier or quicker. For a speedy pasta sauce just put peeled, roasted beetroot into a blender with olive oil, salt, garlic and chilli flakes and whizz to a smooth paste.

Simple, intuitive controls include three pre-set recipe programmes for crushed ice, icy drinks and smoothies. There’s a ‘pulse’ feature for tackling fibrous veg, as well as a self-cleaning cycle.

The ‘Soft Start’ option sets the motor at a slower speed to pull food onto the blades, then increases to the selected speed setting to avoid splatter. The adaptive motor and Intelli-speed Control senses ingredients and maintains the optimal speed to produce the perfect taste and texture.

Discover even more possibilities with the Artisan K400 Blender optional accessories including a 500ml personal jar, 200ml small batch jug and 1L citrus press.

Making every day extraordinary, the Artisan Stand Mixer (RRP £599) and Artisan K400 Blender (RRP £299) in new Beetroot are available from

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